Wealth and finance industry white papers, case studies, reported stories, blog posts on HR, institutional and personal finance, business growth, insurance, and real estate. USC doctoral student.
In response to 2020’s civil rights movement, companies began to honor Juneteenth. Learn why it’s a signal for equity and equality at work.
Investment management is becoming increasingly commoditized. The rise of robo-advisors, increased regulations, fee evolution, and investor expectations are pressuring financial professionals to differentiate themselves and deliver enhanced value to their clients. To do that, they must humanize their services by offering more holistic financial guidance.
Increasingly, investors are interested in aligning their investment portfolios around their
environmental, social, and governance (ESG) values. Savvy financial professionals are taking the necessary steps to identify their clients' interests and values to help them meet their investing goals. This research-backed eBook shows financial professionals how to provide customized client experiences that meet their ESG investing requirements.
When working with any investor, financial advisors must excel at client communication. Clients generally want to feel that their financial advisors hear, respect, and value them—especially women investors. Women now control more than half of personal wealth in the US, roughly $22 trillion. As wealth is transferred to more women over the next four decades, that number is projected to rise to nearly $29 trillion. Financial advisors must shift their client communication strategies to meet women investors' needs. Here's how.
Today’s women investors demand communication strategies customized to their needs. Use these five keys to mastering client communication to help you build better relationships with women investors.
(This is a ghostwritten blog post.)
Celent’s recent research1 comes to some persuasive conclusions about the effectiveness of content marketing for financial planners. I found one conclusion stands out: Content marketing matters now more than ever. Here's why.
Current and prospective clients have a keen interest in educational content that helps them reach their financial goals, and they expect you to provide it for them. The pandemic also has driven clients’ appetite for timely content relevant to what’s happening to them today, causing them to eschew evergreen content. This ghostwritten blog post gives financial professionals the keys to building their digital marketing strategy around that content.
Today’s financial planner faces multiple challenges in business development, especially when just getting started with digital marketing techniques. There are numerous digital channels that financial professionals can leverage to connect with prospective clients like never before, and create growth for their firm. Oftentimes, the key to success in any digital marketing initiative is taking a unified approach. This ghostwritten blog post shows financial planners the basics of digital marketing planning.
The pandemic has propelled us into a virtual-first world, accelerating the need for firms to move to fully digitized operations. Research by Celent shows that as your clients commit to staying at home, they expect your digital technology to be exceptional. Despite your staff staying home, too, clients expect seamless onboarding and remote communication to get prioritized. This ghostwritten blog post shows financial professionals how to enhance technology to suit client needs in a remote work environment.
This is a ghostwritten post.
Research from Cerulli shows client satisfaction is higher than ever—80 percent of investors are satisfied with their current advisor, while only one percent are dissatisfied.
Yet, the exceptional client service bar is getting raised continually for financial professionals. Investors are pursing personalized advice more regularly since the pandemic began, and desire honesty and dependability from financial planners. Here's what clients expect from financial planners now.
Today’s women investors demand communication strategies customized to their needs. According to research from New York Life Investments (NYLI), 62% of women believe they have unique investment needs and challenges, and more than a third said it's extremely important that advisors meet them on their terms. Here's how to communicate with your women clients, so your relationship with them is enhanced.
It's well established that corporate America, including the financial services industry, lacks diversity in management. People of Color are hired less frequently, experience lower promotion rates and voluntarily leave at higher rates in most financial institutions. And, when organizations do engage in diversity initiatives, they often focus on “fixing People of Color” as if they are the primary problem. The Hartford has long had a distinct culture that supports employees at all levels. Here's how their EMPOWER program helps.
The Hartford’s innovative leadership development program helps both participants and managers enhance their leadership skills and create an inclusive environment for all. It's well established that corporate America, including the financial services industry, lacks diversity in management. Learn here one thing The Hartford is doing to address the problem.
At a time when Black-owned banks are disappearing through closure or consolidation, digital banking startup Greenwood Financial, which launched in October 2020, is showing Black banking’s resiliency with its Black- and Latinx-focused offerings. Learn more about the initiative and what systemic issues the neobank got launched to address.